Big news alert, it might be possible really soon for people to rent their furniture from IKEA. At the World Economic Forum back in February in Switzerland, the furniture giant previewed plans to test out furniture buyback and rental programs to reduce furniture waste.
IKEA chief executive Jesper Brodin was there to accept the circular economy award, which the company won for its work toward sustainable resource usage. There he introduced IKEAs’ interest in the concept.
Furniture is the least-recycled item in a household, and the Environmental Protection Agency has estimated that we threw out a whopping 9.8 million tons of furniture in 2009 alone.
IKEA is working to fight waste and become a circular business by designing products that can be repurposed, repaired, reused, resold or recycled in any other way.
“You build in a consciousness with consumers that they don’t have to own it, but own this collectively in the world and recycle it. In London, for example, there are a lot of people who commute and they are not interested in building a second home, so rental there is more interesting.”
Currently IKEA is testing the buy-back program In Japan, where customers can sell back sofas for recycling. IKEA has also tested take-back programs in select markets, such as Finland, for about two years.