Unveiling Signature HomeFest 2025: A 7-Weekend Celebration of Home Design, Lifestyle Events & Exclusive Deals

by Nicholas Chew

If you’ve ever dreamt of giving your home a meaningful makeover — one that blends style, function, and emotional well-being — Signature HomeFest 2025 is your opportunity. Launched with grandeur at the Signature Malaysia Flagship Store in Kota Damansara, this seven-weekend celebration is not just a showcase of home and living innovations; it’s a movement towards mindful design.

From now until 20 July 2025, Signature Malaysia invites homeowners across the country to experience the largest home and living event ever attempted in Malaysia — a campaign so expansive, it’s vying for a place in the Malaysia Book of Records. With nationwide events, massive sales, expert consultations, and curated exhibitions featuring over 100 top brands, Signature HomeFest 2025 is redefining what a home event can be.

But at the heart of this campaign lies something deeper: a design philosophy that invites Malaysians to embrace simplicity, warmth, and intentional living. That philosophy is called Soft Minima.

Discover the Essence of Soft Minima: More Than Just Minimalism

In a world brimming with digital distractions, fast-paced lifestyles, and visual clutter, Signature Malaysia has reimagined minimalism to suit the emotional and practical needs of today’s homeowners. Soft Minima is not about stark spaces or rigid austerity — it’s about creating a sanctuary that soothes the senses and supports a more balanced way of life.

So, what exactly is Soft Minima?

It’s a design concept that combines minimalist principles with the warmth of nature and emotional depth. By using organic textures, soft curves, and neutral palettes, Soft Minima transforms homes into calming retreats.

Here’s what defines the look:

  • Natural Materials: Think wood grains and stone textures from the exclusive NeuWood and NeuStone series, all finished using Italian press plate technology to add tactile richness.
  • Biophilic Design: A signature element includes a living tree housed under a translucent membrane ceiling — creating a poetic interplay of light and nature within the home.
  • Flexible Layouts: Open configurations and clever hidden storage maintain visual clarity while serving modern-day functionality.
  • Craftsmanship & Sustainability: Signature uses E0-grade boards for minimal formaldehyde emissions, engineered stone countertops from Italy, and innovative pocket door systems for clutter-free elegance.

From compact urban apartments to expansive landed homes, Soft Minima is designed to serve wellness-focused individuals, young professionals, eco-conscious homeowners, and families looking to bring peace into their living spaces.

Signature’s Flagship Store Just Got Even More Inspiring

As part of this year’s campaign, the Signature Malaysia Flagship Store in Kota Damansara has undergone a dynamic refresh, now featuring specially curated brand zones that take the showroom experience to the next level.

Visitors can immerse themselves in the latest offerings from key partners like CrownLivin, Baagus, Floor+, and the all-new Rubine Experience Center.

Each space is designed to offer a hands-on, interactive showcase of premium products, from stylish living solutions to smart home innovations, giving homeowners fresh ideas and practical inspiration under one roof.

Each space is designed to offer a hands-on, interactive showcase of premium products, from stylish living solutions to smart home innovations, giving homeowners fresh ideas and practical inspiration under one roof.

Explore the Vibrant HomeFest 2025 Experience

What makes Signature HomeFest 2025 so much more than just a sale is its immersive lifestyle approach. Across seven weekends and 50 Signature Malaysia showrooms nationwide, this event promises homeowners a combination of design inspiration, practical savings, family fun, and expert insights.

Here’s what you can expect:

Signature Nationwide Sale (4 June – 20 July)

For every RM10,000 spent on built-in cabinetry, receive one free Home & Living product — with over 25 curated options including designer furniture, bedding, kitchen appliances, and cash rebates. Plus, enjoy complimentary design consultations across all showrooms.

Warehouse Sale & HomeFest Celebration Weekend (12–15 June)

Held at the Kota Damansara flagship, this mega-sale offers up to 90% off select items, RM1 deals (with minimum spend), lucky draws, and massive offers across categories like home appliances, kitchen appliances, home furniture, curtains, sanitary ware, and more

During the weekend of 14–15 June, the venue transforms into a lively family-friendly festival with activities such as a live cooking demo by Celebrity Chef Datuk Chef Wan, the Serai Pizza Decorating Workshop, Astro Didi and Friends Meet & Greet, a Global Art Kids Colouring Contest, and exciting giveaways. It’s the perfect blend of practical shopping and meaningful family fun.

Brand Day Weekends

Every weekend, Signature will spotlight key partner brands through themed in-store experiences:

  • 21–22 June: CrownLivin & Baagus
  • 28–29 June: Panasonic & Rubine
  • 19–20 July: Signature

Visitors will get to enjoy live demonstrations, exclusive previews, and lifestyle consultations with brand experts.

Pop-Up Exhibitions & Outdoor Canopy Sales

Want to catch Signature in your city? HomeFest goes on the road with activations in Johor, Sunway Pyramid, and Ipoh:

  • 27–29 June: Homefair JB
  • 4–6 July: HOMEs @ Sunway Pyramid Convention Centre & Canopy Sale @ Signature Rimbayu
  • 10–13 July: HOMEX @ Ipoh
  • 11–13 July: Canopy Sale @ Signature Setia Alam

These events bring design inspiration, shopping perks, and expert advice right into local communities.

Why You Shouldn’t Miss It

Signature HomeFest 2025 is more than Malaysia’s largest home event — it’s a declaration of how we can live better, more meaningfully, and more beautifully.

Whether you’re planning a kitchen revamp, looking for design inspiration, or just hoping to enjoy a weekend filled with creativity and connection, this campaign has something for everyone.

And if you’re looking to future-proof your home with timeless design, Soft Minima may be the concept that changes how you see your space forever.

Visit, Explore & Be Inspired

Signature HomeFest 2025 is ongoing at all Signature Malaysia showrooms and selected exhibition venues nationwide until 20 July 2025.

Follow Signature Malaysia for updates, event highlights, and more:

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